Case Study: Motorola, Swisscom Partner for Hotel Guest IP Services

These could be any mix of high-speed Internet access, IPTV and VoD to the television, VoIP, and/or local Wi-Fi access. Each application is secure, completely private and provided with enough bandwidth to fully support each application’s demand. For example, up to 2 MPEG-2 HD video streams can be delivered easily to each guest room with enough bandwidth to spare for Internet access, Wi-Fi access and VoIP calls.

“Swisscom serves the ever-changing needs of leisure and business travelers, providing them and our hotel partners with the most advanced broadband services,” said Leo Brand, CEO of Swisscom’s Hospitality Services. “A cutting-edge network infrastructure is vital for the delivery of both our premium information and entertainment services and our extensive meeting room services. Motorola’s mT2a product forms a critical building block that assists us in our continued efforts to keep our infrastructure up to date and readily scalable and to control the complete service delivery from the server to the hotel guest.”

Results

Swisscom chose the mT2a product line for its ability to maximize the communications experience of hotel guests while considerably minimizing the operation costs. Not only does that snap-on wall plate minimize cost and time for system installation but this simplicity also eliminates up to 10 percent to 15 percent of service disconnects (industry statistics) as there is no local power supply to get unplugged and no separate modem that can be mislaid.

Leading hoteliers strive to continually improve their services, which secures them a sustainable edge over their competitors. For many Swisscom partner hoteliers, the mT2a PowerBroadband system has proven an extremely powerful asset in this respect. In addition to facilitating the installation, use and maintenance of their broadband systems, mT2a has helped hotel managers to further reduce the number of customer complaints and the number of system troubles.

Future

Motorola’s cutting-edge technology solutions are an important building block in Swisscom’s mission to provide the lodging industry with continuous service innovation in a wide area of guest-facing applications. Beyond high-speed Internet access, the new broadband infrastructure enables innovative guest services such as IPTV, movie and video downloads, VoIP, wireless access and dual-mode cell phone functionality.